Following signals of advanced civilization, Explorer-Captain Helen Farnsworth made humanity's first landfall on the planet designated V7234 CCY03-2. She hoped she'd soon learn its native name for the atlases. Landing near the largest city, she debarked into a welcoming throng of enthusiastic natives. They were radially symmetric with three of everything, but apart from that reasonably human.
"Gbkmorokwnfapqnfhmorokahihfhpptap," one said.
"Language analyzed," said Helen's translator. "Enabling live translation."
"So, what's your name?" asked the alien.
"Helen Farnsworth. I'm afraid I missed your name."
"I'm Morok," it said, "and this is Morok, and with us on this historic day is, of course, Morok."
"Do you mean you all share the same name?"
"Of course," Morok said.
"But how do you know who you're talking about?"
"Hey, Morok!" Morok called into the crowd. One native turned its attention to Morok. "This person doesn't know how to tell people apart!"
"What a Morok!" Morok called back. The crowd roared with laughter.
"I... how do you know when someone's addressing you?"
"Context, my friend," Morok said. "Come on, I'd like to introduce you to Morok. Ooh, and Morok! Morok's going to love you."
Looking lost, Farnsworth let Morok pull her into the alien city.